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Happinest

Brand Catapult / Happinest

After a detailed survey of a few poultry farms in 2017. It was noticed here in India, that the production of eggs was low-quality with zero environmental sustainability. The founder knew much about poultry farming according to European standards and believed that those standards were not being matched. The founder built his own poultry farm that not only keeps consumers happy but also hens and the environment, giving the company its name, HappiNest.

Hence he came up with the Brand’s USP which is that the eggs are produced without antibiotics, synthetic pesticides, GMOs, or animal by-products, and aim to spread the knowledge about choosing the perfect and healthy eggs. They have also created a happy environment for hens that leads to high-quality production of eggs; because they believe that a HappiNest is a key to healthy living.

Category:

Branding

Date:

March 6, 2023

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